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La-Z-Boy has been an integral part of the Ottawa, Gatineau and Kingston communities, not just through our high-quality furniture but also through our active involvement in various community initiatives. Our contributions extend beyond our products, as we strive to make a positive impact through partnerships and support for local causes.
This article highlights our significant contributions, including our involvement with the CHEO Dream Home, Ronald McDonald House, Move 100.3's Community Hero Award, and more.
In This Article...
While we are under the La-Z-Boy brand, some people in Ottawa, Gatineau and Kingston may not know that we are a locally owned dealership based in the Ottawa region. So, who are we, and what are our core values?
La-Z-Boy Ottawa, Gatineau, and Kingston have been proudly Canadian-owned since 1998 when the first store opened on Hunt Club Road. In 2011, local Ottawa natives James and David Maxwell took ownership, expanding to five locations across the region. Today, we continue to grow, employing over 100 Canadian families across our showrooms, customer service, warehousing, and delivery teams.
With a commitment to creating Customers for Life, we build lasting relationships with those who choose our furniture, welcoming back over 200,000 families for 25 years. While many of our products are crafted in the U.S., Mexico, and Asia, nearly 70% of all revenue stays in Canada, supporting local businesses and suppliers. To learn more about Where La-Z-Boy Furniture is Made, take a look at this article.
Before we mention which organizations and causes we have contributed to, it is important to acknowledge our core priorities when it comes to giving back to our Ottawa, Gatineau and Kingston communities.
The core values we choose to prioritize are:
As a Canadian-owned dealership, our value of helping other local families live comfortable lives extends to our charitable giving. With our valued partnerships with Bell Media, CHEO, the Ottawa Hospital, and others, we can lend a helping hand to many places in need.
Further, not only do our corporate offices allow the Ottawa, Gatineau and Kingston branches to have a charitable budget, but all of our Eastern Ontario and Western Quebec stores have an allocated donation budget that they can use however they feel is necessary.
At La-Z-Boy, we believe in our potential to make a meaningful impact through partnerships with other local companies. These collaborations allow us to demonstrate our commitment to the Ottawa, Gatineau and Kingston communities, showing that we care deeply about the people living here and are always ready to help whenever possible.
If you have a charitable cause that you think La-Z-Boy could help with, do not hesitate to reach out to any of our local furniture stores in Ottawa, Gatineau and Kingston.
First and foremost, it is important to highlight our most well-known community project that touches the hearts of many throughout the Ottawa community. The Minto Dream Home project is one of the most anticipated charitable initiatives in the Ottawa community and has been an important part of our company since its inception.
Furnishing over 20 dream homes over the last 24 years has allowed La-Z-Boy to give back to a great cause that raises essential funds for the Children’s Hospital of Eastern Ontario (CHEO). It helps showcase that La-Z-Boy is not just recliners or living room furniture, but much more.
Main Contribution: La-Z-Boy provides good quality furniture to the Minto Dream Home and contributes to fundraising efforts.
To see our latest Minto Dream Home Project, look at this article.
La-Z-Boy’s involvement with the Ronald McDonald House is another testament to our commitment to supporting families in need. Over the past few years, we have donated furniture to these homes yearly, which helps to create a comfortable and welcoming space for families in need. Our contributions ensure that these families have a home away from home during challenging times.
Main Contribution: Providing furniture to Ronald McDonald House, creating a supportive and comfortable space for families during their stay.
To see one of these instances, take a look at our article about Furnishing the CHEO NICU.
Through La-Z-Boy’s partnership with Bell Media, we have collaborated many times with the radio station Move 100.3 for contest prizes. Most recently, we sponsored a contest called the Community Hero Award, which awards the winner with a $5,000 store credit to La-Z-Boy Ottawa & Kingston.
This year, the award was given to Brenda Reisch, a woman who works tirelessly with autistic children, showcasing the importance of recognizing and celebrating those who directly help their community.
Main Contribution: Sponsoring the Community Hero Award to acknowledge and celebrate local heroes who make a difference in their community.
Last but not least, we have to acknowledge our partnership with Bell Media, which plays a crucial role in promoting our community initiatives. Through media collaborations, we amplify our efforts and reach a broader audience, encouraging more community support and engagement.
Because of our long partnership with them, some of our La-Z-Boy interior designers came together to create a room for guests to sit in while waiting to go live on air with CTV News. This La-Z-Boy Lounge was never meant to happen, but CTV was looking to revamp it and our interior designers felt inspired.
Bell Media’s platforms help us share the stories of our partnerships and the positive impacts we make in the community.
Main Contribution: Giving back to Bell and CTV for the countless years of partnerships.
To see the La-Z-Boy Lounge for yourself, take a look at this article.
While we’d love to list all of our charitable instances in one article our list would be too long. However, we cannot end without mentioning some other notable events that we have taken part in and continue to make an impact with our outreach.
Hospice Care: Hospice Care Canada builds and renovates facilities throughout Ottawa, Gatineau and Kingston. La-Z-Boy provides a 40% contribution of the value of the furniture needed and continues to sponsor their Homes for the Holiday charity event every holiday season.
Kiwanis: Another yearly contribution, La-Z-Boy offers committee involvement, volunteer efforts, and participation in their Annual Bed Race. This year, the Accora Village Kiwanis Bed Race raised over $25,000 for children’s youth and the Queensway Carleton Hospital.
Queensway Carleton Hospital: our collaboration with the foundation supported a few fundraising initiatives for their Acute Care of the Elderly Unit.
Lung Cancer Canada: Lung Cancer Canada is a national charity that serves as Canada’s leading resource for lung cancer education and research. This year, La-Z-Boy made a $1,000 donation to the Ontario Institute for Cancer Research (OICR) to support lung cancer research.
Monfort Hospital: Similarly to CHEO, we have also donated furniture to Monfort in the past. We have also donated a chair every year by silent auction to the annual gold tournament they host.
La-Z-Boy remains committed to enriching the Ottawa, Gatineau and Kingston communities through continuous support and active involvement in local initiatives. Whether it’s through our furniture donations or partnerships, we aim to make a lasting positive impact.
To see what we have in-store, visit our showrooms in Ottawa, Gatineau and Kingston to explore our products and learn more about our community efforts. If you’re inspired by our contributions, consider supporting these causes by participating in our events or making a donation.
If you are an organization that would like a partnership with La-Z-Boy, do not hesitate to reach out to our staff by coming into one of our locations, or by contacting us at (613) 749-0001.
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